3 Reasons For Maintaining A Clean Building Exterior

The exterior of a building is in many ways the most vulnerable aspect, and yet is also the most neglected. Naturally, a business will focus on the many internal issues of a building, particularly in terms of cleaning, while the exterior can be very much a case of ‘out of sight and out of mind’. However, the exterior of a building is open to the worst excesses of the UK weather, and it is important that a business keeps on top of exterior building cleaning with dedicated cleaning services and a regular cleaning schedule.  

Exterior cleaning is a specialist discipline. As well as using different materials and equipment, you often require the skills to work at height, and of course are also exposed to the weather while doing it. So exterior building cleaning must be undertaken by specialist teams with the correct skills, qualifications and accreditation. It can involve cleaning signage and guttering and high-level windows, and whether the exterior surfaces are cladding, stone or brickwork it is essential that you keep it clean, for these three reasons: 

1. Structural damage

Long term exposure to the weather can cause the build-up of grime, dirt and mould, as well as vegetation which can start to eat into some structures. Over time this can start to impact on the integrity of a building, causing corrosion and cracks. And once this process starts it can be hard to reverse. There is also a safety issue with falling objects from a building and the possibility of slips and falls when trying to access high points such as a roof. If regular exterior cleaning is not undertaken, this can also lead to internal problems, with exterior issues spreading through fascia materials. 

2. Public relations

The front of a building is a powerful message for a business and as first impressions count, you want your exterior to provide a message of professionalism and high standards. A building exterior also plays a part in passive marketing for a brand. An exterior that is dirty or deteriorating, or has missing or damaged signage, causes subliminal negative messaging. Passers-by who maybe drive past everyday will start to associate that branding with poor standards and an unprofessional image. This can be very damaging for a business, particularly when that exterior is the only thing many people see of your brand.   

3. Property value

Property value follows on from both the above two points and hence is influenced by both these things. If you were looking to sell the property or lease it to a new tenant, the price you could command will be impacted by the structural condition and the market perception of the building. It is important to show a positive impression of the building and to protect it in terms of long-term value. A regular exterior cleaning schedule will minimise deterioration and preserve and possibly enhance the property value by showing it in the best possible light. 

If you want to discuss the merits and details of a regular exterior cleaning schedule, then contact our team at CSA Hygiene today. We have qualified and experienced personnel who can undertake your exterior cleaning with the correct equipment and materials and with minimal disruption to your everyday operations. So contact our team today to discuss further.